Custom Branding &
Like almost everything in life, everything starts with a first impression – so it’s important to make it count by getting the online visuals and feel of your brand presence spot on from the start.
There’s a lot of truth in the old saying that you never get a second chance to make a first impression, but in the digital world that’s especially true – and here’s a statistic that shows you’re in trouble if you think otherwise.
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Science has calculated that on average it takes a visitor just 50 milliseconds (ms) to form a first impression of brand through its website.
If you want to put that into context, it takes 2 to 3 times longer than that to blink.
And that means you can literally win or lose your next sale in the blink of an eye.
How you structure your site, the colours you use, the spacing, symmetry and use of white space, amount of text and the font you use on your site are all factors in the judgements your users reach when they come to your website or engage with you on social media for the first time.
Ensuring you’re approaching your digital presence with a coherent, consistent and well thought through brand that’s represented effectively through graphic design is in many way the single most important thing to get right.
Everything – everything – starts with design. In fact, research shows that 94% of first impressions of a brand are driven by design alone and that judgement about design is reached within 17ms – which makes 50ms sound like a year!
At FOME Female we use our branding and graphic design expertise to help you to evolve a highly effective and visually striking presence that keeps your visitors on your page for longer and gives you an even better chance of converting them into a customer or client.
Great branding and graphic design also helps to build trust, which is why it’s a big part of the service we offer – because the best relationships in business are the ones that are underpinned by consumer trust.
Our aim is to create a design that immediately does two things.
First, it captures the tone and voice of your brand visually so the words, messaging and calls to action on your web pages are aligned with the look and feel of the brand.
Second, it differentiates you from your competitors.
That means we do a lot of competitor research analysis to understand where the opportunities lie for your brand and business and then work closely with you to evolve a presence that exploits the gaps in the market and reaches people in more effective and meaningful ways.
With a team of highly creative and experienced professionals, we’re ideally positioned to help you to stand out in the crowd with a brand and visual identity that you can believe in – and, more importantly, that your would-be clients and customers can believe in.
Dayana at the team at FOME redesigned my company’s website. They responded very well to the creative brief and took the time to understand my business and industry.
They were great to deal with: professional, responsive, positive and attentive to detail. It was a pleasure working with them and I have no hesitation in recommending their services.
I have been so happy with the service provided by Dayana and all of the team at FOME!
They created my dream website. It’s clear, easy to navigate and sharp looking. The team have been incredible at helping and advising me along the way. They have helped elevate my business hands down. Thank you guys
FOME made my website babybundle.uk.com and have been brilliant.
I get feedback daily on how good the website looks. Everything from the branding and technical side has been looked after. The support has been great, any issues have been dealt with quickly and professionally. Petar and Dayana have been brilliant and so helpful. I highly recommend!
Dayana and the entire team at FOME have blown me away with their dedication and attention to detail when creating my website.
Everything from start to finish has been seamless and even if you ask them to update it, it’s done within a few hours.
I have already recommended them to many people and will continue to do so. Thank you so much!
It is fresh and stylish and authentic to who we are as a brand. More importantly, I think it helps potential clients and others who find us to understand who we are and how our business is unique to the competition. I would highly recommend the team at FOME.
If you’re ready to step your brand up a gear, we’re ready to help you do it. Get in touch for a no-obligation and informal chat and see how our expertise can help you to be the difference in your market.